February 19, 2008

SEO IS EASY

Easy in theory but a lot of work goes into it. Content, keywords, back links. That’s all there is to it. To put it another another way it’s on-page and off-page SEO. Publishing a lot of content has it’s challenges, getting your initial set of keywords via research is time consuming and getting back inks is an ongoing process.

Once you gotten over the initial hurdles look at how the rest just falls into place by leveraging all that work and it’s all free.

On-Page SEO: Content and Keywords

You need to have lots of continent with keywords. By that I mean you primary keywords. Long tail phrases are more organic than planned and rarely do people find the blog/site with an exact match. It is worth it to have a set a long tail key phrases to rank number 1 in on Google. A lot of the time it’s usually a combination of words that are not planned but appear in the article title and body

You need those keywords at the “code” level (Title, Description and Keyword META tags). Using METAs for you SEO is no where near as powerful as it used to be but why publish a page or post and leave them out? They help. I’ve been “found” by a combination of keywords in the title and METAs many times. How do you do that with a blog? Use Wordpress and get this plugin http://wp.uberdose.com/2007/03/24/all-in-one-seo-pack/

Off Page SEO: Getting Backlinks

You need back links to your site/blog off of your keywords. This is a lot easier than you think with Web2.0. First your blog post ought to be written with basic SEO in mind. Lets say you’ve got 50 posts on your blog and your comfortable with 20 being good enough to bookmark. You could probably do more but heck, it’s your NAME you putting out there and you want the stuff to be good. By the way, it’s OK to use a pen name.

  • Get someone to do it slowly over time (a couple a week) and you have 20 back links multiplied by the number of major bookmark sites you use.
  • Get about 20 back links per post at 2nd tier bookmarking sites by using www.onlywire.com.
  • Using Wordpress.com gets you linked via technorati.com when you use categories.
  • Comment on blogs in your niche and link to your site off a keyword. Do this a few times a week and it ads up over time.
  • Link to a blog post and you’ll get a track-back link on their blog to yours.
  • Of those 20 posts, pick the best (5-10) and article market them on 10 directories. Thats 50-100 back links. If someone uses them…more back links.

That ought to get you A couple hundred back links, or more, in less than 6 months putting you on the road to a profitable website depending on how diligent you are.

I’ll stop here but you can see how the “problem” of getting backlinks is ridiculous. Ok, I’ll admit that high page ranked one-way links get you the most bang for you buck–you will need bucks to get them tho’…all these other methods get you backlinks AND traffic for FREE

–Mike

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January 7, 2008

SEO Tip #3: Make It Easy for Google

Install a sitemap on your site. Wordpress has a plugin called GoogleSiteMap. It generates a XML sitemap for Google to crawl. If you have a website, then get a sitemap on there and make sure it’s one that search engines can crawl. A sitemap page is cool for a users but you what you really want to make sure you have something for search engine as well. After your sitemap is there go to Google’s webmaster tools and submit it.

Get verified by Google. The webmaster tools section has specific instructions. You’ll need an account to use the tools so just start one.

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December 30, 2007

Social Bookmarking and Article Marketing Tip #2: Do it ALL THE TIME

You may not be able to article market all the time but you sure can bookmark all the time. You can easily bookmark post that may be too short to article market. Smallish, time sensitive posts are ripe for social bookmarking. Posts that go against the grain, excite or shock are great to bookmark as well.

GET SOMEONE ELSE TO BOOKMARK YOUR POST. If all you do is bookmark your own posts the site will ban you. Trust me, I know. Article marketing 2-3 articles a week will surely give your site a boost. However, if your new to writing, work full time job, or have a family, the process is daunting. Start with 1 week and work your way up. One good article/post of 400-600 words, on a subject you are knowledgeable about is doable.

PS if you have to do research to write blog posts, your in the WRONG niche.

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October 14, 2007

SEO tip #1 For a Profitable Website

I always talk about Google as the search engine to optimize for but there are other search engines in the marketplace. Yahoo and MSN make up the rest of the the search engine marketplace that you should apply to your SEO strategy.

Go to http://www.webmarketingnow.com/ to find out how to optimize for the rest of the search engine market and much more.

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September 3, 2007

Profitable Websites Guide To Great Keywords

The axiom “content is king” is true enough, but without great keywords in your content, to get you ranked high on the search engines, no one will find you or your content. Research and selection are the most critical first step for any one who wants to own a profitable website. Keywords should have some competition, be targeted to your niche, and be optimized for the traffic of people looking to buy. I’ll go over the basics as an entire book can be written on these 3 steps.
More on Profitable Websites Guide To Great Keywords

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August 17, 2007

Get Adsense On the First Try for a Money Making Website

Adsense is a money making websites requirement…well almost. It’s the easiest and least costly in terms of time and money. Getting an account is a breeze as well, if you know how. For the person just starting a site they often get turned down, just as I have, the first time they apply. I’ve got the solution to getting and Adsense account on the first try!


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August 16, 2007

SEO-ing your Blog Articles

Yesterday I wrote a piece telling where and how to get content for your Blog. While fresh regularly published content will get you indexed by Google, directing exactly where you show up and in what markets you’re in is essential if you want to make money with a website. Proper use of your keywords accomplishes the goal of laser targeting your market, and is a critical piece for placement in the top 5. Let’s get started with the basics Blog SEO. More on SEO-ing your Blog Articles

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